Tuesday, February 15, 2011

Above me are two game websites that I consider to be "good" and "bad" marketing. The top one is the good site and the other one is the bad site. Basically, they both give the viewer the same details about games coming out, new system upgrade and much more. Although, one of them (which is the last image) lacks attractive appearance. In my experience with the "bad" page, I could hardly notice the title of the game site. The title name is almost in the headline image and the font just doesn't go well with the page. I had a hard time looking for the release date of Marvel vs Capcom on this site, because it didn't have a search bar; also the headline photo wasn't attracting  me. Usually every game site has a high resolution photo on the home page to make the viewer want to read the headlines or surf through the site. Thats the marketing strategy. This site failed to do that because their photo was blury, it didn't show the main character nor did it give the title. On the other hand, the "good" page marketed its headlines. It's in its own catergory, showing the photo, the headline as well as giving the viewer the option to read more if interested. The site name is very visible, it has a search bar and gives an individual the choice to comment on news. This site is hands down a well made website.